Outstanding industrial design

The trade fair stand of Macchi at K 2016 in Düsseldorf managed to look as if it were from the same mould as the showcased product. The machine on display reached an impressive height of 15 metres and filled half of the 290 square metres large exhibition space. Messerli designed a trade fair stand that matched the modern minimalist style of the machine. Coffee lounge and meeting rooms stuck to a black and white colour scheme. A large-scale slat in the facade opened up the space and gave the stand its strong character.

Client
Macchi
Industry
Industry
Type
Customised stand construction
Location
Düsseldorf

Image gallery

Macchi at K 2016
Macchi at K 2016
Macchi at K 2016
Macchi at K 2016
Macchi at K 2016